Concept

Throttleman believes the greater the link between the spirit of its brand and the spirit of the customers it is targeting, the more effective it will be and the relationship established will be closer and longer lasting.

This requires deep knowledge of the customers and original value proposals presented by professional teams who are strongly motivated and in tune with the values of the brand. Thus, the whole organisation revolves around the end customer who is the principal focus (information collection point and reflection of the brand image).

The Throttleman collections try to be, at each moment, a reflection of this spirit which is lived and/or imagined by the customers. They represent an active, modern, fun and relaxed life-style. The “feeling good” with themselves and having fun with the Throttleman proposals, expressing them in various moods is the constant challenge which our customers put to us, and this gives rise to the brand signature: "feel good, have fun!"